Tag Archives: Advertising

Barncancerfonden: A hair-raising message

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You probably remember when the Swedish Farmacy made this ad that blew you away on a train station in Stockholm?

The Swedish Children Cancer Association made a copy of this. But the message is much stronger here.

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The North Face: Disappearing Store Floor

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Shoppers in South Korea faced this challenge by The North Face and South Korean agency Innored titled “Never Stop Exploring”.

via and Morten

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New York Organ Donor Network: Long Live New York

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The animated short film “Long Live New York” is directed by 2014 Oscar-winner Laurent Witz. It’s made to inspire New Yorkers to step up to help other New Yorkers – and ultimately ensure that New York stays strong.

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KPN – Upgrade to Pocket Plus

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Dutch Telecom provider KPN helps future iPhone 6 Plus owners to prevent #Bendgate.

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Google: Night Walk

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Aww. Is this ever cool!

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VidAngel: Impact

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The first big screen swear word in cinema history was in 1939 – in “Gone With The Wind”. From 1939 to 1963 an average movie had 5-6 swear words… but then came the sexual revolution! In 2013 “The Wolf of Wall Street” broke every swearing record…

Watch how this poor family gets shot with 3,192 paintballs in 5.3 seconds to prove a powerful point: That every word has an impact.

You can watch the Behind The Scenes video here.

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Apple iPhone 5s: Parenthood

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Kids Company: See the Child

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An estimated 1.5 million vulnerable children in the UK are suffering neglect and many are suffering physical or sexual abuse too. The system meant to help them isn’t working. Sign the petition to change it.

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WeChat: The Voice Donor

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WeChat is the most popular messaging communication service in China. Users read through the voice function of Wechat. Just 1 minute per donor, all the 600 million users work together to make mobile audio books on phone.

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MegaFaces – Sochi 2014 MegaFon Pavilion

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The so-called MegaFaces Pavilion, sponsored by MegaFon, consisted of 11,000 telescopic cylinders, each of which represented a pixel. As on a pin screen, the cylinders could extend to form the shape of the faces, and LED lights at the ends of the cylinders added the proper color and shading. The data for the 3-D faces was generated in 3-D photo booths inside the building.

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Pro Infirmis: Get closer

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Pro Infirmis, a Swiss organization who helps people with disabilities, created this experiment. It’s not only touching. It makes you think.

Get closer!

And check out one of their earlier events.

Source: Jung von Matt Limmat / Pro Infirmis
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Schick – Free Your Skin

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I do love a nice beard in a man’s face. But this campaign for Schick is well executed!

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Giraffas: The Goal Screen

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In the year of the world soccer championship in Brazil fast food chain Giraffas presents a different experience to their customers: a mobile game that integrated with their smartphones and turns the tray paper into a virtual soccer field.

Rip the side of the paper tray, make a paper ball and flick it into the screen! A unique game that can only be played at Giraffas restaurants and turns meals much more fun.

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The Copenhell Tombstone

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Great work from the three Copenhagen creatives Mads Alexander NielsenLasse Elgård Vintersbølle and Karl Alexander Veng.

This tombstone weighs more than 300 kilos. These day you can find it around Copenhagen, capital of Denmark – and home of the annual music event Copenhell. A heavy metal festival!

And no, it’s not that Copenhell just died. It’s pure awareness for the event and its dates and bands.

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Ladbrokes: World Cup 2014 – Iconic celebration

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At Ladbrokes they celebrate the “homecoming” of the World Cup 2014 – as football returns to its roots in Brazil – and fans gather for the most amazing football event in many years. This iconic celebration (#iconiccelebration) is Ladbrokes’ tribute to the passionate and the dedicated fans.

This video is made by the talented team from Danish agency McCann, Silas Jansson and Cliff Kagawa Holm. Well done, you guys!

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